Early last summer, long before the news of a ‘royal announcement’ was confirmed by the Royal House of Windsor, I was sitting at my desk with Carolyn Clark (our National Sales & Marketing Manager – who btw is Managing Editor while I am on maternity leave as of ANY DAY NOW…). We were trying to think of the next theme for the upcoming issue.
We had both heard countless media reports speculating that a shiny new diamond engagement ring was very imminent for a beautiful British girl named Miss Kate Middleton. :) We are both fervent royalists thanks to having grown up with Grandmothers and families that have immigrated to Canada from Britain. So, we took a big ‘ole fashion gamble and set upon making an “Inspired by Royalty” themed issue which we planned would land on newsstands in Dec of 2010. We crossed our fingers that the media was right and waited with baited breath for William to pop the question. Over the summer, we presented the concept to our contributors in Vancouver and Toronto and came up with a series of photoshoots that were all variations on the royal theme. We planned photoshoots like Lady Grey, Marie Antoinette, Queen Anne’s Lace, Crown Jewels, Your Grace, etc.
The entire time, I held my breath and waited for the announcement to come. Yet, in late October, the magazine went on press and still nothing. No big announcement. No royal engagement. I felt like the concept wouldn’t make sense to our readers.
The magazines were boxed and shipping out to the stands when I woke up one morning in November to my husband smiling from ear to ear. “Guess who popped the question?!!!!!!!!” he said with a big grin on his face, as he handed me the remote control to the TV. As is our daily routine, I quickly turned on the Today Show as Matt and Meredith delivered the great news. It was official! There was a royal wedding officially confirmed!
Within the following two weeks, the “Inspired by Royalty” issue of WedLuxe hit newsstands across Canada. Oh, how I love it when a plan comes together! ;)
One of the features we shot in Toronto was “Lady Grey.” The concept was given to Cynthia Martyn – one of Toronto’s most well-known wedding planners (who also specializes in styling services for her clients). Cynthia is also the owner of Sash & Bustle boutique. We asked Cynthia to stylize and produce a decor/floral/style shoot around the title of Lady Grey working with a colour palette of grey, pinks and soft corals. We also requested the feel of British aristocratic elegance. :)
The results were beyond my wildest imagination!!! When Cynthia showed us her ideas and gameplan and then brought the whole thing to life on set, the results were S T U N N I N G.
The talented duo of Krista Fox and Melanie Galbrand of Verve Photo Co. captured the shoot at Graydon Hall (which incidentally, feels like a piece of Georgian England in Toronto) on a sunny Sept afternoon. These two ladies are a dynamic duo who shoot weddings in the same clean, crisp and gorgeous editorial style that you can see stylistically in their images from the shoot. Not to mention, they’re both SUPER nice! :)
Photography: Verve Photo Co, vervephotoco.com